Reports of My Death Have Been Greatly Exaggerated -- Email Marketing

Recently, there has been a lot written about email and its (impending) death. From what you read on forum boards and in newsletters from well-known internet marketers, email marketing is... Read More

Consumer Thinking and Email

In an article based on research done by emaillabs, MarketingSherpa reports that on average, readers spend between 15-20 seconds reading email they chose to open.The article also reports, readers span... Read More

7 Autoresponder Marketing Strategies To Automate, Build and Grow Your Business

Did you know one of the most important tools in your Internet marketing arsenal? Sometimes it does sound trivial but it is one of the most powerful marketing strategies available... Read More

How To Write E-mail Messages For Phenomenal Results

Would you be interested in getting 10 times better results from your current e-mail marketing campaigns?While the above is a hypothetical figure, it sure got your attention didn't it?Though most... Read More

10 Reasons to Outsouce Your Next Email Marketing Campaign

So, why would you want to send your campaigns out using an email service provider(ESP) rather than your standard email program (SEP)? Here are some points to consider??1. An ESP... Read More

The Importance of a Name in the Sent from Email Address

When using an email marketing tool such as Adestra's Message Focus, you are able to specify exactly what sent address you want the email to be labelled as being broadcasted... Read More

The 8 Biggest Newsletter Marketing Mistakes

Newsletter publishing has always made a lot of sense. It makes sense for firms to target their advertising dollars to clients and prospects that have expressed interest in their products... Read More

3 Simple Steps on how to Get Unlimited E-Mail Accounts for Pennies a Day

As an Online Home Based busy owner you will reach a point where all those free E-Mail Accounts just don't work anymore. It is possible to get Unlimited E-Mail Accounts... Read More

Using Internet Direct Mail To Increase Your Company?s Profits

"I want to sell my company's products on the Web, but how do I get potential clients to visit my site," a client asked recently. The answer is a strategy... Read More

Sequential Autoresponders Build Customer Relatonships

A powerful reason for making the switch from using the unlimited autoresponders that come free with your web hosting account to paying a monthly fee for an autoresponder service is... Read More

Autoresponders - One Simple Trick That Will Improve Your Results

Autoresponders, or responders, are simply programs that allow you to send out pre-written emails which have been pre-loaded... Read More

Why Do Marketers Lie in their Emails?

Coming as I do from a direct response and direct mail background, I'm familiar with the various copy... Read More

Get Viral

Hey, using eBooks, eReports and eCourses is a fantastic way to build a list.You can use these things... Read More

Autoresponder Tips

An autoresponder is useful for, well, responding to people who send you inquiries through email. They are actually... Read More

The Gold Is In Your Mailing List

Let me ask you a question, "What is the most valuable asset to any Internet Business?"If the product... Read More

Summary of Adestras Presentation on Best Practice EZines at the July NEPA Conference

At the recent Online Marketing Show, Adestra ran an email clinic. Attendees spent time with an Adestra expert... Read More

Your Money Is Still In Your List - Build It!

You are a home business entrepreneur. You have just built a fantastic website, acquired a host of good... Read More

What is Email Marketing?

There are many avenues available for marketing online products. Radios, TV advertisements, newspaper and magazine advertisements, and that... Read More

The Flu and List building Go Hand In Hand!

What does the flu have to do with building your list?Well a lot!A flu, just like any other... Read More

Are You Backing Up Your BIGGEST Asset?

Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your... Read More

Are You Making These Email Mistakes?

Every day, I receive at least 300 emails. I will usually sort them out by checking and deleting... Read More

Spam Check Your Newsletter for FREE

Spam is a bigger and bigger problem nowadays. Recently Ralph Wilson, Paul Myers, and other Internet marketing gurus... Read More