Promotional Pen - A Pen by any other Name?

Have you ever been among a group of people exchanging contact details? Notice the scramble for that good old-fashioned instrument, the pen. See the woman upturn her purse searching for... Read More

10 Start Up Marketing Tips

This list has been compiled as a result of years of working with business owners who didn't quite lay the right groundwork when they started up, and ended up paying... Read More

How To Start A Mail Order Business

The Mail Order business is not a business of itself, but is another way of doing business. Mail Order is nothing more nor less than selling a product or service... Read More

Tipical Mistakes in Marketing

To prevent the risks of a promotion campaign for our products or services, I'm talking about email campaigns, it is recommended to study some of the most common mistakes that... Read More

Roping In Loyal Customers While Making An Extra Profit!

You've probably bought a book or two at one of the major chain bookstores. When you're checking out, you get asked if you have the "discount card." The card is... Read More

Promote your Business and Products through Submitting Articles to Top Web Sites

Articles submitted to online publishers bring your site new visitors and increase your ezine subscribers. You can also get these benefits by submitting your articles to top Web sites that... Read More

How To Bond With Customers So That They Stay With You Longer

How many of your customers are loyal customers? More importantly do you know why they are loyal customers?Customer loyalty has been a buzz term in marketing for some time and... Read More

Corporate Branding and Trade Shows - 8 Tips for Marketing Managers

Trade shows are part of the marketing mix and the appearance by your firm should be a continuum of your entire marketing including advertising, public relations and events.While you may... Read More

Global Market in the Cyber world?Go and Get It !

With the Internet opening up the doorway to the global market, everybody is up and running to reap the maximum benefit of this widely used medium. Not only has Internet... Read More

Thinking About More Business

What does an old Russian joke have to do with getting new business? Did you increase your business in the past 12 months? Don't discriminate between... Read More

Five Marketing Tips to Double Profits

It's a startling fact: almost all entrepreneurs aren't marketing their businesses effectively. Marketing goes much deeper than advertising.... Read More

Your Ultimate Competitive Advantage

The biggest secret to success in business is to always maintain a competitive advantage in everything you do.... Read More

Direct Mail Sales Letter Mistakes to Avoid

Some companies that use direct mail to sell their products and services are like the blind man in... Read More

Coupons that Work

Turn a coupon into a business card (or vice versa).Coupons are seen everywhere; you clip them from the... Read More

Network Marketing Is Definitely A Relationship Business

Heavily branded websites like amazon.com are household names and carry an implied trust with visitors. However, the vast... Read More

Mortgage Marketing to Realtors ? Creating a Memorable Positioning Statement

Mortgage marketing to Realtors involves having a crystal clear position that establishes credibility, so that you can... Read More

Marketing to Women -- Can I Buy You A Clue?

A while back a small business owner paid me a visit. He wanted help marketing his fitness business... Read More

Effective Marketing

For any business to be successful whether on or offline it has to be marketing effectively. You are... Read More

Why Great Companies Survey: Martian Logic!

If an alien civilization from Mars was planning a friendly takeover of our planet they would seek to... Read More

A Seven Letter Word That Helped a 3 Month Marketing Newbie to Online Success

Who would have thought that a three month newbie and marketing dummy with no list, no product, no... Read More

Making Networking Work

Several years ago, "networking" was the hot buzzword. Everyone was talking about building their network, because this was... Read More

Attract Your Dream Customer

Have you clearly defined your target audience? These are the prime buyers of your products or services. It... Read More